不僅設計,還有渴求靈感與更新的你

所有事物皆是互相牽動
Everything Hangs On Something Else.

CIS形象設計

cis design

多媒體設計

multimedia design


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接納改變,還要促成改變

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what is cis ?

CIS 基本上由下列三種要素所組成:

理念識別 (Mind Identity,簡稱MI) ─
心靈、意志、價值觀、精神標語、企業標語文化、歸類於老闆經營理念層面。

行為識別 (Behavior Identity,簡稱BI) ─
服務品質、市場調查、產品推廣、公共關係、促銷活動、員工教育,歸類於落實企業理念的行動層面。

視覺識別 (Visual Identity,簡稱VI) ─
將企業理念、行為,透過設計具體化、視覺化、最具傳播力和感染力的層面,建立企業知名度、塑造企業形象,歸類於品牌規劃設計,品牌形象設計傳達。

VI 視覺識別設計,主要為兩種組成
基本系統設計:LOGO 標誌、標準字、色彩計劃、基本組合、象徵圖形…等要素構成
應用系統設計:名片、信封、包裝、型錄、手提袋、招牌、旗幟…等,實際應用面的設計


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